Dear Google Executives,
Please find below a suggestion about how to generate from US$750 millions to US$957 millions in savings on the costs of operating Google Gmail over the next five years.
- Gmail numbers in short
- Nature of the Gmail traffic
- About us
- About ZipMail for Gmail
- Gmail numbers more in depth
- ZipMail value proposition
- Estimates
- About our proposal
- Why would you decide to deal with us?
- Where to go from here?
Gmail numbers in short
By generously offering 2.6 GB of Gmail disk space to more or less 50
million users (most common estimate for the number of Gmail users worldwide found on the web at the time we write this page), you commit to deliver
and maintain in time a maximum of 130,000 Terabytes of Gmail disk space.
Including backup space ("Google keeps multiple backup copies of messages so that we can recover them in case of errors or system failure"),
this commitment is probably closer to 260,000 Terabytes (1 backup copy), 520,000 Terabytes (2 backup copies) or even more Terabytes of disk
space to maintain.
Due to the fact that Gmail users do not use (yet?) 100% of their available Gmail disk space, the real numbers are certainly less than this.
Let's say that, on average, Gmail users consume 20% of their available disk space. This makes a still impressive amount of 104,000 Terabytes of disk space full of Gmail user messages (taking 2 backup copies as a realistic hypothesis for "multiple backup copies").
Of course, a huge amount of network bandwidth is needed to absorb the corresponding Gmail traffic.
Nature of the Gmail traffic
As with any other messaging system, Most of this Gmail disk space and network bandwidth is consumed by attached
files.
Numerous attached files can be compressed into industry standard
Zip files with excellent results in terms of compression ratio.
About us
Our company, MK Net.Work, operates, with ZipMail and other optimization products, on the enterprise email compression market since 1995. We have today several millions of daily users of ZipMail at Lotus Notes and Microsoft Outlook-Exchange using corporations, all around the world.
About ZipMail for Gmail
The average impact of ZipMail on our customer corporate email traffic and storage is a 25 to 35 percent volume reduction.
The larger an organization is, the better the return on investment obtained with ZipMail is.
This is the reason why we created this new version of ZipMail for Gmail. Gmail, (with MSN Hotmail and Yahoo! Mail, for which we have also created new versions of ZipMail) is one of the largest email organizations in the world.
Gmail numbers more in depth
If we give a look at numbers, for each next million of Gmail users
you will acquire in the future, you will need, at the current level of
disk space offered, a maximum of 2,600 terabytes of disk space + 2 backup copies, making a maximum of 7,800 terabytes.
If
we imagine that, on average, Gmail users consume 20% of the offered disk
space, you will need 1,560 terabytes per million of Gmail users.
Of course,
you will also need the corresponding network bandwidth to absorb the corresponding
Gmail traffic.
ZipMail value proposition
This is where ZipMail can help.
Imagine that ZipMail is offered by Google for free to each Gmail user (and installed automatically at first or next login, like the Gmail ActiveX components), most of the attached files sent by the Gmail users are now compressed into standard industry Zip files (users are free to uncheck the Zip compression option when they attach a file, but next time they attach files, the Zip compression option is checked again by default).
Based on a very conservative 15% reduction of
the Gmail email traffic (ZipMail cannot reduce the size of non-compressible files like JPG, MPG, AVI etc.), ZipMail can save 234 Terabytes on the 1,560
Terabytes of disk space needed to operate one million Gmail users.
The
exact same ratio applies to the network bandwidth consumed by Gmail.
If
we consider that the cost of one single GB of Gmail managed disk space (including
the related network bandwidth it has consumed and all related costs like servers, disk arrays, electric power, support, air cooling, fire protection, square meters etc.)
is around let’s say an incredibly low price of $10 per year (usual price for 1GB of fully managed disk space per year is generally from several hundreds dollars to over one thousand dollars per year in corporate environment), the yearly savings delivered
by ZipMail for each million of new Gmail users are:
234,000 x $10 = $2,340,000
Yes, $2.34 million saved for each million of
Gmail users per year, or $2.34 per Gmail user per year.
Estimates
Let’s do a couple of estimates on 5 years.
Let’s keep the $2.34 savings per user constant on five years. (You will probably offer more disk space per user, and, in time, the existing users may consume far more than the 20% of 2.6 GB we used in our above estimates, but we can also imagine that the price per managed GB could still decrease).
Estimate 1
Number of Gmail users growth: +10% per year


